For those employees that are being compared and measured against goals that are not aligned with their skill sets and starting points, it can be frustrating to know that even though they are putting in more effort, by the company standards, they are not considered as “good” as others.  In fact, these employees frequently find themselves on the receiving end of more negative feedback and criticism than their peers. While that feedback may be given with the noblest and most positive intentions, we forget that we also need to recognize and celebrate people’s growth as it happens.

Many companies treat employees like replaceable cogs in the corporate machine – using people to do their work while finding ways to minimize the amount of benefits in order to maximize profits. In addition to that, many people know that unemployment could be just around the corner due to layoffs that have become an all-too-common tool for companies to strengthen their bottom line.  While these moves may give the bottom line a short-term boost, they have also done extensive damage to people’s trust and care, not only those who depart, but those who remain as well.